Surrey based eco-friendly chalk and mineral paint brand Frenchic are thrilled to announce they have been awarded a Queen’s Award for Enterprise in the Innovation category for 2020.
The prestigious Queen’s Award for Enterprise recognises outstanding achievement by a UK business, and is testament to the incredible successes achieved by Frenchic and its Founder Pam Gruhn in just over five years since their standing-start launch. Granted the award for Innovation, Frenchic are now proven to have brought the UK’s first unique chalk and mineral paint with a wax infusion to market, known as their Lazy Range. This one-of- its-kind wax infusion totally eliminates the need for a top-coat or wax to seal the paint and saves the customer more than half the time at a third of the cost.
Since Dec 2014, Frenchic have offered a huge range of high-quality paint which perfectly coincided with the up-cycling revolution, helping DIY enthusiasts give old or unused furniture an entirely new look, without skimping on style or substance.
Their rich and creamy paint is incredibly easy to use, with the range including Al Fresco Inside/Outside Range, Washable Chalk Wall Paint, Trim Paint, Waxes and accessories. The paint has no added VOC’s (Volatile Organic Compounds) and is also proudly EN:71-3 certified, so it’s perfectly child-safe.
Frenchic continue to go from strength to strength championing the independent retailer on our high streets with over 550 stockists on four continents.
This period of isolation has jump-started an up-cycling craze which has been building for 18-months, and Frenchic have been a major part of this. Earlier this year they recorded a 300% uplift in sales, and this month alone sees a 487% increase. They are currently shipping 6 tons of paint per day and in 6 weeks have taken delivery of 115,000 tins of paint. Winning the unrivalled Queen’s Award for Enterprise will only further cement their status as one of the decorative paint market leaders.
Frenchic Founder Pam Gruhn:
“We are so honoured to receive the Queen’s Award for Enterprise in the Innovation category. We pride ourselves in continually creating unique paints in must-have colours, so to be highly recognised for our Lazy Range is an incredible achievement.
I started Frenchic when I grew frustrated with being unable to find a paint that ticked all my boxes, so I am thrilled with how quickly we’ve grown to become one of the UK’s market leaders and a British brand exporting across the world. Everything we produce has the customer and environment in mind, combining exceptional quality with ease of use and eco-friendly ingredients. It has been a true labour of love - a start-up with humble beginnings, no exterior funding, but simply a pure passion for paint!
What drives me is the community we’ve created and the wonderful stockists we support around the world. To have this accolade really is a dream come true – truly a special moment for Team Frenchic.”