Winning an award is not just about how good your business is but how well you can put your case across to the judges. Creating a winning entry takes time and consideration, getting to the point and being able to back up what you say. Here are some hints and tips to make sure your entry is as good as it can be for Surrey Business Awards!
Give yourself enough time. A judge knows immediately who spent time preparing a thoughtful award submission and who didn’t!
Stay on point. Make sure your answer addresses the question directly and stay on topic.
Don’t skip questions. Sounds obvious, right? You’d be surprised how many people skip questions! Every question left unanswered or not answered in detail results in a judge marking down your application.
Stick to the 1500 word count per entry. Be concise - you have a limited space to grab the attention of the judges! (1500 words for the whole submission)
Quantify results. Give facts and figures. Winning entries always show proof of the claims they’re making.
Get your staff and co-workers involved. Collect evidence, metrics, examples, testimonials or anything else needed for your application.
Include the icing. Don’t forget to include achievements or activity in areas like community involvement, staff training, health and wellbeing.
Give the job to your best writer. Tell the judges a great story. Watch spelling and grammar. Avoid exclamation marks, flannel, waffle, and marketing jargon.
Put the deadline June 12th in your diary. This may seem obvious, but set reminders and don’t leave it to the last minute!
